Work

Products I designed, built, and put in front of real people.

Case studies told the long way: the problem, the decisions, the ones I got wrong, and what shipped.

Also

Frameworks, tools and side quests.

Framework · 2017, reloaded 2022

Game Master Framework

Dynamics first, then mechanics, then aesthetics. The framework behind most of my training, redesigned in 2022 after three years of testing, with new cards.

Card deck

Elemental Gamification

A deck for designing gamified systems at the table. In the shop.

AI product · in development

TABI

With Roman Rackwitz: AI that turns documents into micro-content and visual learning journeys. Premiered at GamiCon48V.

Web · since 1999

200+ websites

Sites and apps built on custom WordPress themes and CodeIgniter 3 and 4, with plenty of animation and interaction work along the way.

Teaching · 2008 → 2016

The American School Foundation

Eight years teaching web design, multimedia, video and yearbook design. The classroom where BLUERABBIT was born.

This site · 2026

bernardoletayf.com

CodeIgniter 4, a single stylesheet, a CV generated on request, and every number computed from the date I started rather than typed in by hand.